{"id":8344,"date":"2021-07-13T15:07:53","date_gmt":"2021-07-13T13:07:53","guid":{"rendered":"https:\/\/www.collabim.cz\/akademie\/?p=8344"},"modified":"2025-01-08T10:45:24","modified_gmt":"2025-01-08T09:45:24","slug":"navod-pro-e-shopy-testy-featured-snippetu-a-zbrusu-novy-gds-konektor","status":"publish","type":"post","link":"https:\/\/www.collabim.cz\/akademie\/navod-pro-e-shopy-testy-featured-snippetu-a-zbrusu-novy-gds-konektor\/","title":{"rendered":"N\u00e1vod pro e-shopy, testy featured snippetu a zbrusu nov\u00fd GDS konektor"},"content":{"rendered":"

Upozorn\u011bn\u00ed:<\/strong> Po\u010det v\u00fdsledk\u016f ve vyhled\u00e1v\u00e1n\u00ed Google nov\u011b m\u016f\u017eete zobrazit p\u0159es tla\u010d\u00edtko N\u00e1stroje po prav\u00e9 stran\u011b obrazovky<\/a>.<\/p>\n

S v\u00fdvoj\u00e1\u0159i p\u0159ipravujeme spoustu novinek, kter\u00e9 n\u00e1m v\u0161ak je\u0161t\u011b n\u011bjak\u00fd \u010das zaberou, tak\u017ee dnes to nebude o zm\u011bn\u00e1ch v aplikaci.<\/p>\n

Nicm\u00e9n\u011b jsme ani o pr\u00e1zdnin\u00e1ch nezah\u00e1l\u00edme a p\u0159ipravujeme pro v\u00e1s st\u00e1le n\u011bco nov\u00e9ho.<\/p>\n

N\u00e1vod na vlastn\u00ed rozcestn\u00edky (nejen) v Shoptetu<\/h3>\n

Pokud pot\u0159ebujete obej\u00edt klasick\u00e9 rozcestn\u00edky e-shopu, pak je tento n\u00e1vod p\u0159esn\u011b pro V\u00e1s. Dozv\u00edte se, jak jednoduchou \u00fapravou odstran\u00edte klasick\u00e9 e-shopov\u00e9 kategorie. M\u00edsto nich m\u016f\u017eete zobrazovat libovoln\u00e9 odkazy, co\u017e vyu\u017eijete pr\u00e1v\u011b zejm\u00e9na p\u0159i vytv\u00e1\u0159en\u00ed parametrick\u00fdch filtr\u016f.\u00a0<\/span><\/p>\n

\"Pr\u030ci\u0301klad<\/p>\n

 <\/p>\n

Kompletn\u00ed n\u00e1vod, jak jsme to ud\u011blali naleznete zde: https:\/\/www.collabim.cz\/rozcestniky<\/a><\/p>\n

P\u0159\u00edpadn\u011b se m\u016f\u017eete pod\u00edvat na video n\u00e1vod, kter\u00fd naleznete v bonusov\u00e9 sekci na\u0161eho SEO tr\u00e9ninku<\/a>.<\/p>\n

N\u00e1vod zaujal i Shoptet samotn\u00fd, tak\u017ee je tento \u010dl\u00e1nek je dostupn\u00fd v univerzit\u011b Shoptetu a naleznete ho po p\u0159ihl\u00e1\u0161en\u00ed do administrace Va\u0161eho e-shopu. N\u00e1sledn\u011b sta\u010d\u00ed k url adrese p\u0159idat univerzita-clanek\/?id=117<\/p>\n

<\/h3>\n

Provedli jsme test \u0161kolen\u00ed featured snippetu od Pavla Ungra<\/h3>\n

Kdy\u017e u\u017e n\u011bco rad\u00edme a p\u0159id\u00e1v\u00e1me o na\u0161eho SEO tr\u00e9ninku, m\u011bli bychom si b\u00fdt sakra jisti, \u017ee to funguje. Tak jsme tuto bonusovou lekci vyzkou\u0161eli za v\u00e1s.<\/p>\n

Jak to dopadlo si m\u016f\u017eete p\u0159e\u010d\u00edst v samostatn\u00e9m \u010dl\u00e1nku Otestovali jsme \u0161kolen\u00ed Featured Snippetu od Pavla Ungra.<\/p>\n

https:\/\/www.collabim.cz\/vysledky-testu-skoleni-FS<\/a><\/p>\n

<\/h3>\n

Affial otestoval metodu KGR<\/h3>\n

N\u00e1\u0161 partner Affial vyzkou\u0161el metodu Keyword Golden Ratio<\/a>. Pod\u00edvejte se na v\u00fdsledky jejich testu:\u00a0https:\/\/www.affial.com\/jak-ziskat-navstevnost-z-long-tailu\/<\/a><\/p>\n

<\/h3>\n

Collabim jako pomocn\u00edk p\u0159i linkbuildingu<\/h3>\n

SEO a linkbuilding<\/a> k sob\u011b neodmysliteln\u011b pat\u0159\u00ed. Jak si ale co nejv\u00edce pr\u00e1ci se zp\u011btn\u00fdmi odkazy usnadnit? Nikola Fialov\u00e1 z Digichef.cz toto prozrad\u00ed ve sv\u00e9m \u010dl\u00e1nku. Pod\u00edvejte se, jak V\u00e1m Collabim m\u016f\u017ee pomoci se zp\u011btn\u00fdmi odkazy: https:\/\/digichef.cz\/jak-pomaha-collabim-v-linkbuildingu<\/a><\/p>\n

<\/h3>\n

Market Share – potvrzen\u00ed spr\u00e1vnosti Va\u0161ich SEO \u010dinnost\u00ed<\/h3>\n

Na\u0161i partne\u0159i z Acomware dok\u00e1zali zv\u00fd\u0161it tr\u017eby jednoho ze sv\u00fdch z\u00e1kazn\u00edk\u016f o 50 %. A to v\u0161e d\u00edky SEO. Pro utvrzen\u00ed se ve spr\u00e1vnosti prac\u00ed na SEO vyu\u017eili tak\u00e9 n\u00e1\u0161 Market Share<\/a>. D\u00edky n\u011bmu m\u011bli pravideln\u00fd p\u0159ehled o tom, jak se jejich z\u00e1kazn\u00edk zlep\u0161uje v pozic\u00edch ve vyhled\u00e1v\u00e1n\u00ed v porovn\u00e1n\u00ed s konkurenc\u00ed. Mrkn\u011bte se na cel\u00fd \u010dl\u00e1nek, jak\u00e9 jednotliv\u00e9 SEO \u010dinnosti b\u011bhem sv\u00e9 pr\u00e1ce vykonali: https:\/\/blog.acomware.cz\/seo-topenilevne\/<\/a><\/p>\n

<\/h3>\n

SEO tr\u00e9nink V\u00e1s bav\u00ed<\/h3>\n

Dovolte mi se dnes trochu pochv\u00e1lit. Je to u\u017e v\u00edce ne\u017e rok, co jsme vytvo\u0159ili SEO tr\u00e9nink<\/a>, kter\u00fd vyu\u017eilo ji\u017e p\u0159es 110 podnikatel\u016f a podnikatelek ke zlep\u0161en\u00ed sv\u00fdch znalost\u00ed v oblasti SEO. Ale pro\u010d V\u00e1m to zde p\u00ed\u0161u. P\u0159ed p\u00e1r dny mi p\u0159i\u0161la notifikace, \u017ee byla ud\u011blena nov\u00e1 reference SEO tr\u00e9ninku. R\u00e1d bych se o n\u00ed s V\u00e1mi dnes pod\u011blil.<\/p>\n

Referenci n\u00e1m zaslala pan\u00ed Dagmar z Marketing Dome
\n“SEO tr\u00e9nink od Collabimu m\u011b zaujal svoj\u00ed rozs\u00e1hlost\u00ed a praktick\u00fdm pojet\u00edm. O\u010dek\u00e1vala jsem, \u017ee to bude zejm\u00e9na \u0161kolen\u00ed k nastaven\u00ed a ovl\u00e1d\u00e1n\u00ed funkc\u00ed v programu, ale je to skute\u010dn\u011b tr\u00e9nink SEO, a teprve za druh\u00e9 tipy na vyu\u017eit\u00ed Collabimu. Je to opravdu nadstavba.<\/em>”<\/p>\n

D\u011bkuji pan\u00ed Dagmar za referenci, ve kter\u00e9 zm\u00ednila d\u016fle\u017eitou v\u011bc. SEO tr\u00e9nink nen\u00ed jen o Collabimu a jeho funkcionalit\u011b. Prim\u00e1rn\u00edm c\u00edlem je p\u0159ibl\u00ed\u017eit SEO \u00fapln\u00fdm za\u010d\u00e1te\u010dn\u00edk\u016fm a roz\u0161\u00ed\u0159it obzory SEO pokro\u010dil\u00fdm. Ale p\u0159edev\u0161\u00edm je to o pravideln\u00e9 pr\u00e1ci a vz\u00e1jemn\u00e9 motivaci, kter\u00e1 je d\u00edky ka\u017edot\u00fddenn\u00edm konzultac\u00edm mezi studenty znateln\u00e1.<\/p>\n

<\/h3>\n

Nov\u00fd GDS konektor<\/h3>\n

N\u00e1\u0161 GDS konektor je mezi partnersk\u00fdmi konektory Google. To pro V\u00e1s znamen\u00e1 zna\u010dn\u00e9 zjednodu\u0161en\u00ed propojen\u00ed Collabimu a GDS. Sta\u010d\u00ed to ud\u011blat jednou a m\u00e1te to u\u017e nav\u017edy. Nav\u00edc jsme pro V\u00e1s p\u0159ipravili \u0161ablony report\u016f pro jednotliv\u00e9 moduly Collabimu.<\/p>\n

U\u017e \u017e\u00e1dn\u00e9 zdlouhav\u00e9 vytv\u00e1\u0159en\u00ed graf\u016f, tabulek a dal\u0161\u00edch p\u0159ehled\u016f. Sta\u010d\u00ed oba n\u00e1stroje propojit, zvolit si, z jak\u00e9ho modulu Collabimu chcete \u010derpat data a reporty se automaticky napln\u00ed t\u011bmito daty.<\/p>\n

V\u00edce o nov\u00e9m GDS konektoru naleznete zde: https:\/\/www.collabim.cz\/akademie\/jeste-univerzalnejsi-gds-konektor<\/a><\/p>\n

\"\"<\/p>\n

<\/h3>\n

Jak na technick\u00e9 SEO<\/h3>\n

Technick\u00e9 SEO m\u016f\u017eeme snadno p\u0159irovnat k betonov\u00fdm z\u00e1klad\u016fm u nov\u00e9ho domu. Pokud je odfl\u00e1knete, V\u00e1\u0161 d\u016fm se dost mo\u017en\u00e1 z\u0159\u00edt\u00ed. A podobn\u011b to funguje i u webov\u00fdch str\u00e1nek<\/a>. Budujete sv\u016fj web na pevn\u00fdch z\u00e1kladech? To si m\u016f\u017eete snadno ov\u011b\u0159it d\u00edky \u0161ablon\u011b technick\u00e9ho SEO auditu od na\u0161eho partnera Taste. V dokumentu se dozv\u00edte spoustu rad a tip\u016f, ale hlavn\u011b praktick\u00fdch uk\u00e1zek na konkr\u00e9tn\u00edm webu<\/a>. \u0160ablona je voln\u011b ke sta\u017een\u00ed zde: https:\/\/taste.cz\/sablona-technickeho-seo-auditu?utm_source=dalibor&utm_medium=referral&utm_campaign=dlbrjrs<\/a><\/p>\n

<\/h3>\n

Webin\u00e1\u0159 o lok\u00e1ln\u00edm SEO s Taste<\/h3>\n

U\u017eijte si l\u00e9to, proto\u017ee v z\u00e1\u0159\u00ed se m\u00e1te na co t\u011b\u0161it. S na\u0161imi partnery z Taste jsme se domluvili, \u017ee b\u011bhem z\u00e1\u0159\u00ed pro V\u00e1s ud\u011bl\u00e1me webin\u00e1\u0159 o lok\u00e1ln\u00edm SEO, kter\u00fd bude na\u0161lapan\u00fd prax\u00ed ov\u011b\u0159en\u00fdmi postupy a znalostmi.<\/p>\n

Sledujte Collabim, aby V\u00e1m webin\u00e1\u0159 neunikl. O p\u0159esn\u00e9m datumu V\u00e1s budeme v\u010das informovat.<\/p>\n","protected":false},"excerpt":{"rendered":"

Upozorn\u011bn\u00ed: Po\u010det v\u00fdsledk\u016f ve vyhled\u00e1v\u00e1n\u00ed Google nov\u011b m\u016f\u017eete zobrazit p\u0159es tla\u010d\u00edtko N\u00e1stroje po prav\u00e9 stran\u011b obrazovky. S v\u00fdvoj\u00e1\u0159i p\u0159ipravujeme spoustu novinek, kter\u00e9 n\u00e1m v\u0161ak je\u0161t\u011b n\u011bjak\u00fd \u010das zaberou, tak\u017ee dnes to nebude o zm\u011bn\u00e1ch v aplikaci. Nicm\u00e9n\u011b jsme ani o pr\u00e1zdnin\u00e1ch nezah\u00e1l\u00edme a p\u0159ipravujeme pro v\u00e1s st\u00e1le n\u011bco nov\u00e9ho. N\u00e1vod na vlastn\u00ed rozcestn\u00edky (nejen) v… Detail \u010dl\u00e1nku »<\/a><\/p>\n","protected":false},"author":32,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[],"tags":[],"acf":[],"yoast_head":"\nN\u00e1vod pro e-shopy, testy featured snippetu a zbrusu nov\u00fd GDS konektor \u21d2 Collabim.cz \u2714\ufe0f<\/title>\n<meta name=\"description\" content=\"N\u00e1vod pro e-shopy, testy featured snippetu a zbrusu nov\u00fd GDS konektor \u21d2 v\u0161e co pot\u0159ebujete v\u011bd\u011bt \u2714\ufe0f SEO rady \u2714\ufe0f a SEO tipy. Kompletn\u00ed n\u00e1vody od nejpou\u017e\u00edvan\u011bj\u0161\u00edho SEO n\u00e1stroje v \u010cR.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.collabim.cz\/akademie\/navod-pro-e-shopy-testy-featured-snippetu-a-zbrusu-novy-gds-konektor\/\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"N\u00e1vod pro e-shopy, testy featured snippetu a zbrusu nov\u00fd GDS konektor \u21d2 Collabim.cz \u2714\ufe0f\" \/>\n<meta property=\"og:description\" content=\"N\u00e1vod pro e-shopy, testy featured snippetu a zbrusu nov\u00fd GDS konektor \u21d2 v\u0161e co pot\u0159ebujete v\u011bd\u011bt \u2714\ufe0f SEO rady \u2714\ufe0f a SEO tipy. 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