{"id":2072,"date":"2016-07-08T07:39:01","date_gmt":"2016-07-08T06:39:01","guid":{"rendered":"https:\/\/ja.collabim.com\/?p=2072"},"modified":"2024-11-07T10:21:59","modified_gmt":"2024-11-07T09:21:59","slug":"novinky-v-seo-za-kveten-a-cerven-2016","status":"publish","type":"post","link":"https:\/\/www.collabim.cz\/akademie\/novinky-v-seo-za-kveten-a-cerven-2016\/","title":{"rendered":"Novinky v SEO za kv\u011bten a \u010derven 2016"},"content":{"rendered":"<p>U\u017e u\u017e to vypadalo na p\u0159edletn\u00ed okurkovou sez\u00f3nu, kdy\u017e na konci \u010dervna p\u0159i\u0161ly oba hlavn\u00ed <a href=\"https:\/\/www.collabim.cz\/akademie\/knihovna\/nejlepsi-internetove-vyhledavace-top-5-vyhledavacu-pro-hledani-obsahu\/\" data-internallinksmanager029f6b8e52c=\"56\" title=\"Nejlep\u0161\u00ed internetov\u00e9 vyhled\u00e1va\u010de: Top 5 vyhled\u00e1va\u010d\u016f pro hled\u00e1n\u00ed obsahu\">vyhled\u00e1va\u010de<\/a> Google i Seznam s\u00a0novinkami, kter\u00e9 zamotaly hlavu i specialist\u016fm. Jak\u00e9 to jsou?<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_80 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">V tomto \u010dl\u00e1nku se dozv\u00edte<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #08b184;color:#08b184\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #08b184;color:#08b184\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.collabim.cz\/akademie\/novinky-v-seo-za-kveten-a-cerven-2016\/#Seznamcz_Jalapeno_30_bojuje_proti_webovemu_spamu\" >Seznam.cz: Jalape\u0148o 3.0 bojuje proti webov\u00e9mu spamu<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.collabim.cz\/akademie\/novinky-v-seo-za-kveten-a-cerven-2016\/#Google_Zmeny_ve_vysledkove_strance_vyhledavani_i_AdWords\" >Google: Zm\u011bny ve v\u00fdsledkov\u00e9 str\u00e1nce vyhled\u00e1v\u00e1n\u00ed i AdWords<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Seznamcz_Jalapeno_30_bojuje_proti_webovemu_spamu\"><\/span>Seznam.cz: Jalape\u0148o 3.0 bojuje proti webov\u00e9mu spamu<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>U\u017e n\u011bkolik m\u011bs\u00edc\u016f pozitivn\u011b vn\u00edm\u00e1me siln\u011bj\u0161\u00ed komunikaci fulltextov\u00e9ho t\u00fdmu Seznamu sm\u011brem ven, co\u017e potvrdil i Linki v\u00a0ned\u00e1vn\u00e9m <a href=\"http:\/\/blog.serpo.cz\/rozhovor-s-linkim-nejen-o-linkbuildingu\/\">rozhovoru pro Serpo<\/a>. Odborn\u00edci te\u010f napjat\u011b \u010dekaj\u00ed, co avizovan\u00e9 zm\u011bny v re\u00e1lu p\u0159inesou. <strong>21. \u010dervna 2016<\/strong> za\u010dalo dle ofici\u00e1ln\u00edho vyj\u00e1d\u0159en\u00ed Seznamu postupn\u00e9 nasazov\u00e1n\u00ed u\u017e 3. bal\u00edku <strong>aktualizac\u00ed algoritmu zvan\u00e9ho Jalape\u0148o<\/strong>. Navazuje tak na aktualizace 1.0 (kv\u011bten 2015) a 2.0 (leden-\u00fanor 2016).<\/p>\n<h3>Co je c\u00edlem Jalape\u0148a?<\/h3>\n<p>Obecn\u011b upozad\u011bn\u00ed, nebo ide\u00e1ln\u011b odstran\u011bn\u00ed, obsahov\u011b nekvalitn\u00edch str\u00e1nek z\u00a0v\u00fdsledk\u016f fulltextov\u00e9ho vyhled\u00e1v\u00e1n\u00ed na Seznamu. Prvn\u00ed Jalape\u0148o c\u00edlilo p\u0159edev\u0161\u00edm na spamov\u00e9 weby jako takov\u00e9 (obsahov\u00e9 farmy, agreg\u00e1tory PR \u010dl\u00e1nk\u016f, jednostr\u00e1nkov\u00e9 weby pouze pro AdSense reklamu apod.). Dle vyj\u00e1d\u0159en\u00ed Seznamu sn\u00ed\u017eilo m\u00edru spamu ve v\u00fdsledc\u00edch a\u017e o 77 %. Odborn\u00edci v\u0161ak p\u0159esto o\u010dek\u00e1vali o n\u011bco v\u011bt\u0161\u00ed z\u00e1sah, ne\u017e v\u00a0re\u00e1lu nastal.<\/p>\n<p>Druh\u00e9 Jalape\u0148o roz\u0161\u00ed\u0159ilo z\u00e1b\u011br na v\u0161echny druhy <a href=\"http:\/\/napoveda.seznam.cz\/cz\/fulltext-hledani-v-internetu\/ceho-se-pri-optimalizaci-vyvarovat\/webspam\/\">webov\u00e9ho spamu<\/a> s\u00a0c\u00edlem pos\u00edlit str\u00e1nky s\u00a0unik\u00e1tn\u00edm, autorsk\u00fdm obsahem. T\u0159et\u00ed nav\u00e1zalo v z\u00e1jmu zkvalit\u0148ov\u00e1n\u00ed v\u00fdsledk\u016f na p\u0159edn\u00edch p\u0159\u00ed\u010dk\u00e1ch vyhled\u00e1v\u00e1n\u00ed postihov\u00e1n\u00edm tzv. <strong><a href=\"https:\/\/www.collabim.cz\/akademie\/knihovna\/klicova-slova-seo\/\" data-internallinksmanager029f6b8e52c=\"4\" title=\"Kl\u00ed\u010dov\u00e1 slova v SEO - v\u0161e co o nich pot\u0159ebujete v\u011bd\u011bt\">keyword<\/a> stuffingu<\/strong>.<\/p>\n<h3>Co je keyword stuffing?<\/h3>\n<p>P\u0159eoptimalizace kl\u00ed\u010dov\u00fdmi slovy ve webov\u00fdch textech. Jde v\u0161ak o relativn\u00ed pojem, proto\u017ee \u017e\u00e1dn\u00e1 doporu\u010dovan\u00e1 hustota <a href=\"https:\/\/www.collabim.cz\/akademie\/knihovna\/klicova-slova-seo\/\" data-internallinksmanager029f6b8e52c=\"4\" title=\"Kl\u00ed\u010dov\u00e1 slova v SEO - v\u0161e co o nich pot\u0159ebujete v\u011bd\u011bt\">kl\u00ed\u010dov\u00fdch slov<\/a> a fr\u00e1z\u00ed na jedn\u00e9 str\u00e1nce neexistuje. P\u0159esto takov\u00fd nep\u0159irozen\u00fd text snadno pozn\u00e1te. Prvn\u00edm sign\u00e1lem b\u00fdv\u00e1 neust\u00e1l\u00e9 opakov\u00e1n\u00ed stejn\u00fdch v\u00fdraz\u016f, nej\u010dast\u011bji v\u00a01. p\u00e1d\u011b, a nulov\u00e1 informa\u010dn\u00ed hodnota pro \u010dten\u00e1\u0159e.<\/p>\n<p>Po vypu\u0161t\u011bn\u00ed Jalape\u0148o 3.0 by se m\u011bli za\u010d\u00edt ob\u00e1vat majitel\u00e9 str\u00e1nek s\u00a0podobn\u00fdmi texty:<\/p>\n<p><em>\u201eRatanov\u00fd n\u00e1bytek je nejlep\u0161\u00ed ze v\u0161ech druh\u016f n\u00e1bytk\u016f. N\u00e1bytek z\u00a0ratanu p\u011bkn\u011b vypad\u00e1 a dlouho vydr\u017e\u00ed. Dod\u00e1v\u00e1me ratanov\u00fd n\u00e1bytek na zahradu i do interi\u00e9ru. Z\u00a0ratanov\u00e9ho n\u00e1bytku doporu\u010dujeme ratanov\u00e9 \u017eidle, ratanov\u00e9 stoly a ratanov\u00e9 papas\u00e1ny&#8230;\u201c<\/em><\/p>\n<p>Upravit by ho mohli t\u0159eba takto:<\/p>\n<p><em>\u201ePro\u010d si po\u0159\u00eddit ratanov\u00fd n\u00e1bytek? Proto\u017ee se p\u011bkn\u011b vyj\u00edm\u00e1 na zahrad\u011b i v\u00a0byt\u011b, krom ob\u010dasn\u00e9ho ot\u0159en\u00ed vlhk\u00fdm had\u0159\u00edkem nevy\u017eaduje \u00fadr\u017ebu a d\u00edky v\u00e1ze do 10 kg jej snadno kdykoli p\u0159em\u00edst\u00edte. V\u0161echny ratanov\u00e9 \u017eidle, stoly i papas\u00e1ny dov\u00e1\u017e\u00edme p\u0159\u00edmo z\u00a0indon\u00e9sk\u00e9ho ostrova J\u00e1va.\u201c<\/em><\/p>\n<p>S\u00a0podobn\u00fdm informa\u010dn\u011b hodnotn\u011bj\u0161\u00edm popiskem byste od te\u010f m\u011bli zabodovat u obou hlavn\u00edch vyhled\u00e1va\u010d\u016f.<\/p>\n<h3>Aktu\u00e1ln\u00ed v\u00fdvoj<\/h3>\n<p>Kdy\u017e porovn\u00e1me grafy zm\u011bn pozic o 30 a v\u00edce m\u00edst z 1. \u010dervence (tedy zhruba 10 dn\u00ed od vyhl\u00e1\u0161en\u00ed Jalape\u0148a 3.0.) a 8. \u010dervence, vid\u00edme, \u017ee se na Seznamu skute\u010dn\u011b za\u010d\u00ednaj\u00ed d\u00edt zm\u011bny. Na celkov\u00fd efekt Jalape\u0148a si v\u0161ak mus\u00edme je\u0161t\u011b alespo\u0148 1-2 t\u00fddny po\u010dkat.<\/p>\n<p>Dal\u0161\u00ed zdroje informac\u00ed k\u00a0Jalape\u0148u 3.0:<\/p>\n<ul>\n<li><del>Ofici\u00e1ln\u00ed ozn\u00e1men\u00ed Jalape\u0148a 3.0<\/del><\/li>\n<li><a href=\"http:\/\/404m.com\/2016\/06\/23\/seznam-jalapeno-3-0-co-nas-ceka\/\">Predikce, co n\u00e1s \u010dek\u00e1 od 404.COM<\/a><\/li>\n<li><a href=\"http:\/\/mladypodnikatel.cz\/pavel-pajkrt-jalapeno-3-0-sabotaz-google-t30206\">Video s\u00a0Pavlem Pajkrtem na MladyPodnikatel.cz<\/a><\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"Google_Zmeny_ve_vysledkove_strance_vyhledavani_i_AdWords\"><\/span>Google: Zm\u011bny ve v\u00fdsledkov\u00e9 str\u00e1nce vyhled\u00e1v\u00e1n\u00ed i AdWords<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>V\u00fdsledkov\u00e1 str\u00e1nka \u010desk\u00e9ho Google se v\u00a0posledn\u00edch m\u011bs\u00edc\u00edch hodn\u011b prom\u011b\u0148uje. Na konci \u00fanora <a href=\"https:\/\/www.collabim.cz\/akademie\/3-seo-konzultanti-se-shoduji-zmeny-v-serpu-googlu-byl-logicky-krok\/\">odstranil prav\u00fd sloupec placen\u00fdch reklam<\/a> a naopak jednu pozici p\u0159idal nad p\u0159irozen\u00e9 v\u00fdsledky vyhled\u00e1v\u00e1n\u00ed. M\u016f\u017eeme tak jen polemizovat o tom, co nahrad\u00ed vypr\u00e1zdn\u011bn\u00fd prostor \u2013 jestli p\u0159\u00edm\u00e9 v\u00fdsledky po vzoru zahrani\u010d\u00ed, \u010di p\u0159ibydou jin\u00e9 nab\u00eddky.<\/p>\n<h3>Zm\u011bny v\u00a0\u0161\u00ed\u0159ce popisk\u016f pro vyhled\u00e1va\u010de<\/h3>\n<p>Koncem kv\u011btna Google z\u00e1rove\u0148 roz\u0161\u00ed\u0159il prostor pro v\u00fdsledky neplacen\u00e9ho vyhled\u00e1v\u00e1n\u00ed. V\u00a0praxi to znamen\u00e1 mo\u017enost ps\u00e1t del\u0161\u00ed <strong>popisky pro <a href=\"https:\/\/www.collabim.cz\/akademie\/knihovna\/nejlepsi-internetove-vyhledavace-top-5-vyhledavacu-pro-hledani-obsahu\/\" data-internallinksmanager029f6b8e52c=\"56\" title=\"Nejlep\u0161\u00ed internetov\u00e9 vyhled\u00e1va\u010de: Top 5 vyhled\u00e1va\u010d\u016f pro hled\u00e1n\u00ed obsahu\">vyhled\u00e1va\u010de<\/a><\/strong> \u2013 tedy titulky a meta popisky str\u00e1nek. Roz\u0161\u00ed\u0159en\u00ed se t\u00fdk\u00e1 i AdWords inzer\u00e1t\u016f nebo map. Na \u010desk\u00e9m Googlu se je\u0161t\u011b zm\u011bna neprojevuje 100% a ani nebyla zat\u00edm ofici\u00e1ln\u011b potvrzena.<\/p>\n<ul>\n<li>Titulek by m\u00edsto p\u016fvodn\u00edch 55-60 znak\u016f mohl m\u00edt a\u017e 70.<\/li>\n<li>Meta popisek z\u00a0p\u016fvodn\u00edch 150-155 a\u017e 166-170 znak\u016f.<\/li>\n<\/ul>\n<p>D\u00e9lku popisk\u016f si m\u016f\u017eete otestovat nap\u0159\u00edklad <a href=\"https:\/\/totheweb.com\/learning_center\/tool-test-google-title-meta-description-lengths\/\">na t\u00e9to str\u00e1nce<\/a>.<\/p>\n<p>Seznam ale zat\u00edm z\u016fst\u00e1v\u00e1 u p\u016fvodn\u00ed \u0161\u00ed\u0159ky, a tak p\u0159i pln\u00e9m vyu\u017eit\u00ed \u201egoogl\u00edho\u201c po\u010dtu znak\u016f m\u016f\u017ee doj\u00edt k\u00a0o\u0159\u00edznut\u00ed popisk\u016f ve v\u00fdsledc\u00edch na Seznamu.<\/p>\n<h3>AdWords slu\u010duje hledanosti podobn\u00fdch fr\u00e1z\u00ed<\/h3>\n<p>Zji\u0161\u0165ujete si v\u00a0n\u00e1stroji Keyword Planner (Pl\u00e1nova\u010d kl\u00ed\u010dov\u00fdch slov) v <a href=\"https:\/\/www.collabim.cz\/akademie\/knihovna\/google-adsense-navod-registrace-vydelky\/\" data-internallinksmanager029f6b8e52c=\"2\" title=\"Google AdSense: n\u00e1vod, registrace, v\u00fdd\u011blky\">Google AdWords<\/a> objemy vyhled\u00e1v\u00e1n\u00ed slov a fr\u00e1z\u00ed? Pak zpozorn\u011bte. <strong>Pl\u00e1nova\u010d kl\u00ed\u010dov\u00fdch slov toti\u017e za\u010dal klastrovat neboli slu\u010dovat objemy vyhled\u00e1v\u00e1n\u00ed n\u011bkter\u00fdch p\u0159\u00edbuzn\u00fdch slov.<\/strong><\/p>\n<p>Nap\u0159\u00edklad hled\u00e1te-li \u201ekocka\u201c, \u201eko\u010dka\u201c s h\u00e1\u010dkem a bez, Google zat\u00edm tento rozd\u00edl v\u00a0\u010desk\u00e9 diakritice nerozli\u0161\u00ed a uk\u00e1\u017ee v\u00e1m p\u0159esn\u00e1 data o po\u010dtu vyhled\u00e1v\u00e1n\u00ed pro oba v\u00fdrazy.<\/p>\n<p>Pokud ale hled\u00e1te nap\u0159\u00edklad <strong>jednotn\u00e9 vs. mno\u017en\u00e9 \u010d\u00edslo<\/strong> \u2013 \u201eko\u010dka\u201c, \u201eko\u010dky\u201c \u2013 u\u017e uvid\u00edte spole\u010dnou hodnotu objemu vyhled\u00e1v\u00e1n\u00ed, ani\u017e byste v\u011bd\u011bli, kter\u00e9 z\u00a0t\u011bchto slov je ve skute\u010dnosti hledan\u011bj\u0161\u00ed.<\/p>\n<h3>Prozat\u00edmn\u00ed \u0159e\u0161en\u00ed nab\u00edz\u00ed Marketing Miner<\/h3>\n<p>Mezi online marketingov\u00fdmi odborn\u00edky se okam\u017eit\u011b rozho\u0159ela debata, jak tuto situaci aspo\u0148 \u010d\u00e1ste\u010dn\u011b kompenzovat. Filip Podstavec nab\u00eddl elegantn\u00ed rychlo-\u0159e\u0161en\u00ed v\u00a0n\u00e1stroji <a href=\"https:\/\/www.marketingminer.com\/cs\">Marketing Miner<\/a>:<\/p>\n<ol>\n<li>Skupinu fr\u00e1z\u00ed, u nich\u017e chcete zjistit hledanost, nahrajte do Marketing Mineru.<\/li>\n<li>Ten prohled\u00e1 data o hledanosti z\u00a0Google (AdWords) a porovn\u00e1 je se Seznamem (<a href=\"https:\/\/www.collabim.cz\/akademie\/knihovna\/sklik-prihlaseni-co-to-je-tipy-a-napoveda\/\" data-internallinksmanager029f6b8e52c=\"96\" title=\"Sklik: p\u0159ihl\u00e1\u0161en\u00ed, co to je, tipy a n\u00e1pov\u011bda\">Sklik<\/a>).<\/li>\n<li>Podle Skliku zjist\u00ed, \u017ee v\u00fdrazy ko\u010dka : ko\u010dky lid\u00e9 hledaj\u00ed zhruba v pom\u011bru 1:2 a podle toho rozd\u011bl\u00ed i \u00fadaje o hledanosti z\u00a0Google.<\/li>\n<\/ol>\n<p>Toto \u0159e\u0161en\u00ed m\u016f\u017ee naj\u00edt sv\u00e9 skeptiky v ot\u00e1zce, nakolik se podobaj\u00ed pom\u011bry hledanosti v\u00a0obou hlavn\u00edch vyhled\u00e1va\u010d\u00edch. Ale zat\u00edm plat\u00ed star\u00e9 dobr\u00e9 \u201elep\u0161\u00ed n\u011bco ne\u017e nic\u201c.<\/p>\n<h3>Dal\u0161\u00ed zdroje ohledn\u011b novinek v\u00a0Google:<\/h3>\n<ul>\n<li><a href=\"http:\/\/www.thesempost.com\/google-increases-width-main-search-results-column\/\">Ozn\u00e1men\u00ed o roz\u0161\u00ed\u0159en\u00ed sloupce v\u00fdsledk\u016f vyhled\u00e1v\u00e1n\u00ed v Google<\/a><\/li>\n<li><a href=\"https:\/\/medium.com\/@MarketingMiner\/reakce-na-slu%C4%8Dov%C3%A1n%C3%AD-statistik-podobn%C3%BDch-fr%C3%A1z%C3%AD-v-marketing-mineru-a5a4282abd72#.41rxfcq82\">Reakce Filipa Podstavce na slu\u010dov\u00e1n\u00ed podobn\u00fdch fr\u00e1z\u00ed a n\u00e1vod na \u0159e\u0161en\u00ed v\u00a0Marketing Mineru<\/a><\/li>\n<li><del>Vyj\u00e1d\u0159en\u00ed ke zm\u011bn\u00e1m v\u00a0Pl\u00e1nova\u010di kl\u00ed\u010dov\u00fdch slov od Pavla Ungra<\/del><\/li>\n<li><a href=\"http:\/\/blog.h1.cz\/aktualne\/google-sabotuje-analyzu-klicovych-slov\/\">N\u00e1zor Pavla Pajkrta z\u00a0H1.cz na prom\u011bny Google AdWords<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>U\u017e u\u017e to vypadalo na p\u0159edletn\u00ed okurkovou sez\u00f3nu, kdy\u017e na konci \u010dervna p\u0159i\u0161ly oba hlavn\u00ed vyhled\u00e1va\u010de Google i Seznam s\u00a0novinkami, kter\u00e9 zamotaly hlavu i specialist\u016fm. Jak\u00e9 to jsou? Seznam.cz: Jalape\u0148o 3.0 bojuje proti webov\u00e9mu spamu U\u017e n\u011bkolik m\u011bs\u00edc\u016f pozitivn\u011b vn\u00edm\u00e1me siln\u011bj\u0161\u00ed komunikaci fulltextov\u00e9ho t\u00fdmu Seznamu sm\u011brem ven, co\u017e potvrdil i Linki v\u00a0ned\u00e1vn\u00e9m rozhovoru pro Serpo&#8230;. <a class=\"understrap-read-more-link\" href=\"https:\/\/www.collabim.cz\/akademie\/novinky-v-seo-za-kveten-a-cerven-2016\/\">Detail&nbsp;\u010dl\u00e1nku&nbsp;&#187;<\/a><\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[163],"tags":[188,189,248],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v16.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Novinky v SEO za kv\u011bten a \u010derven<\/title>\n<meta name=\"description\" content=\"Google i Seznam p\u0159i\u0161ly koncem \u010dervna 2016 s d\u016fle\u017eit\u00fdmi zm\u011bnami. 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